When brainstorming and bringing a concept to the table, consider these important criteria:

1. Purpose: Clearly define the purpose or goal of your concept. What problem does it solve? How does it benefit your audience?
2. Audience: Think about who your concept is for. Who will be using or interacting with it? Understanding your target audience helps you tailor the concept to their needs.
3. Uniqueness: Consider what sets your concept apart from others. What makes it different and interesting? A unique angle can make your concept stand out.
4. Feasibility: Is your concept realistic and achievable? Consider the resources, time, and skills required to bring your idea to life.
5. Simplicity: Keep the concept clear and straightforward. Avoid unnecessary complexity that could confuse your audience.
6. Visual Appeal: As a graphic designer, visual aspects are key. Think about how your concept will look. Will it be visually appealing and engaging?
7. Functionality: If applicable, how will your concept work? Is it easy for users to understand and use?
8. Personal Connection: Since you want to stay personal, think about how your concept reflects your unique style and perspective.
9. Adaptability: Can your concept be adapted or expanded upon in the future? Consider its potential for growth.
10. Sellability: Since you sell Notion templates, think about whether your concept has a market demand. Will people be interested in using or buying it?